Unless you’ve been hiding under a media rock, you can’t have failed to notice the amount of press coverage about the upcoming 2016 US Presidential Elections. The Republican Party or Grand Old Party (GOP) has a colourful list of candidates vying for a nomination as their party’s presidential candidate.
These 17 men and women now have a little over a year to talk to the people, to reach out, state their goals and communicate why it is they should run the most powerful country in the world.
The use of Social Media will be more important than ever in reaching out to and speaking directly with the electorate. While there will always be room for for traditional campaign trail activities, 2016 will see the most digitally focussed campaigns yet. How candidates are perceived online and the influence they hold will be just as important as the speeches they give, the hands they shake or the babies they kiss.
This is why we are launching the The GOP Candidates Social Media Power Board. We will be monitoring the online influence of the candidates with a weekly release of this board and can’t wait to see how this correlates with their popularity in the polls. You can follow the board and get weekly notifications of who in the race is rising and who’s falling in their online social media influence.
Interested in how much influence you have online? Why not join our Online Influencer Board and see how you compare to your peers?